Wednesday, October 22, 2008
Starbuck

Organizing the website: an exciting challenge

Finday is an intuitive web directoryOne of Finday’s main objectives is to provide the users with the best way of ordering their search results. In order for that to happen, we combine the search results from the Internet with our own database of websites, allowing us not only to ascertain which sites are the best from those that appear in the Google search results, but also which ones stand out amongst those within Finday’s multiple directories.

In this way, it is possible to separate the websites that have the highest ratings from the users in a Google search, or directly find the best sites about something specific by checking its corresponding directory. To achieve this objective, it is necessary to perform the methodical and exhaustive task of categorization and classification of websites. For us, it is vital to lay the foundations of our system of classification of the contents correctly, since the effectiveness of the personalized searches made by Finday users will depend, in large measure, on this classification.

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Tuesday, July 8, 2008
Starbuck

How to improve Internet searches

At this stage of technological development, following the years of Internet growth, after having seen the rise and fall of “dot com” businesses, in this globalized world, it can often seem that every new idea has already been invented, designed and put into place. However, there is still plenty of room for improvement; there are still many new ideas to explore in all arenas of the online world. And that includes the terrain of search engines.

The problem is how to improve Internet searches when neither Microsoft nor Yahoo! have been able to compete with Google, both having reached the conclusion that the battle for premiership in this sector is already essentially lost. The truth is that there is no real reason why internet users should stop using something that not only works, but that works very well, for another system with fewer resources and less mileage. The answer lies, perhaps, in going beyond the search itself, and instead providing the user with new features that raise the quality.

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